SINGAPORE – Media OutReach – 8 December 2021 – Well known heritage brand Yun Nam Hair Care is reaching out to younger consumers with the help of popular social media influencers like Mongchin Yeoh, better known to her Instagram followers by her handle, Mongabong.
Over the past decade, social media has become an integral part of people’s lives. In this age when digital technology reigns supreme, it is no wonder that brands large and small see the value in collaborating with online personalities to increase brand awareness, and share reviews of their products, especially to younger audiences.